The success of an event has a very high percentage in the right location. From a tradeshow to a conference, from a teambuilding to a party, the location ensures a good part of the experience.

RELATIONSHIP WITH THE LOCATION
The representatives of the locations are the ones who always have the answer to them for any concern – they will always know what you can do in their location, from a decoration that is in tune with the theme or the type of event, to solutions related to the experience of the participants in the location.

TECHNICAL TEAM
Another source for new locations or tips & tricks is the community of people from technical production – those who deal with staging, lights and sound or mounting. They constantly implement projects in well-known or lesser-known locations, so they can give you the most useful information you need. Another treasure that is with them in the “boat” is everything that means functionality, they will know how to tell you “what works and what doesn’t work” in relation to the facilities of the location.

ACCESSIBILITY
Another important aspect that we must always keep in mind is accessibility. The experience in creating and implementing events has taught us that the accessibility of the location plays an important role, it gives you the vibe of the event, being the first interaction of the participant with the event experience.

LOCATION BRANDING
Because every complete experience also has a location branding part, one thing you have to consider is how easily the event space can be customized. A first step is an answer from the location coordinator regarding the facilities they provide in this direction, and from there to a branded event, there is only creativity.

FOOD AND DRINK
Most locations offer in-house food and drink facilities. However, make sure that they also accept the possibility of coming with an external catering provider. Communication regarding catering is essential, from discussions about vegetarian menus, possible allergies, how additional requests or even special diets will be handled.

IN CONCLUSION
Finding the perfect location is a long game and requires a lot of meticulous detective work. It starts with the creation and sedimentation of human relations at the local and national level.