Registration, access, communication and engagement, all in a single system.

MyConnector is an independent event management platform, developed within the Universum ecosystem and available to organisers, companies and agencies.

As an end-to-end solution, it brings together the event website, registration, communication, access, the mobile app, interaction and reporting into a single workflow.

For the organiser, it means control over operations, content and data. For the participant, it is an experience that begins with the invitation and flows naturally through confirmation, check-in, badge collection, a personalised agenda, networking and follow-up.

The platform can be tailored to suit the format, audience and objectives, ranging from conferences, summits and business events to in-house events, exhibitions and hybrid formats.

From invitation to follow-up, in a single workflow

Before the event, the team can build the website, set up forms and ticket types, manage individual or group registrations, and schedule communications to participants.

On the day of the event, the QR code received by email or via the app can be used for check-in, badge printing and access control. The process can integrate both online and on-site registrations, ensuring that the participant database remains synchronised.

Throughout the event, the agenda, notifications, maps and content can be updated in real time. After the event, evaluations, attendance data and reports remain centralised for analysis and follow-up.

Content tailored to each participant

Not all participants have the same role, the same schedule or the same level of access. MyConnector allows you to organise them by ticket type, department, working group, country, day of arrival or access rights.

Each segment can receive the information and features that are relevant to them. Communication can be managed from a single platform via newsletters, text messages and push notifications, which can be sent in real time, scheduled or triggered automatically at key moments during the event.

The audience doesn’t just watch the event

Participants can create their own schedule, interact via chat, Q&A sessions, polls, quizzes and social wall, or connect with other participants, speakers and partner representatives.

Gamification mechanisms can reward actions relevant to the event’s objectives, ranging from networking and exploring the content to taking part in individual or team challenges.

For exhibitions and trade fairs, the platform can incorporate a digital catalogue, pages dedicated to partners, lists of interest, and tools enabling representatives to collect and qualify leads directly during the event.

More than just a list of participants

MyConnector’s dashboards and reports provide the organiser with an overview of registrations, attendance, access and interactions at the event.

In projects that use RFID-enabled badges, the platform can automatically track attendance in different rooms and the time spent in each session, without the need for repeated scans. The data can be monitored in real time and downloaded later for analysis.

This enables the organiser to understand which sessions attracted interest, how the audience moved around, and what types of content or interactions generated engagement.

Technology within the Universum ecosystem

MyConnector complements Universum's Registration & Guest Flow services and can be integrated with Event Production, ensuring that the digital and on-site experiences operate as a single system.

Features, demos and up-to-date information are available on the official MyConnector website.

Part of the
ecosystem

Facts & Stats

  • Over 600,000 users. A single connected journey.

    From invitations and registration through to check-in, interaction and follow-up, every stage can be managed on the same platform.
  • Over 500 organisers use MyConnector.

    The platform is used for different events and audiences, each with its own workflows, rules and configurations.
  • 95% retention rate, year on year.

    Organisers return to MyConnector and integrate the platform into subsequent projects.
  • 34 actions turn participation into a game.

    The gamification engine can track and reward behaviour that is in line with the event’s objectives.
  • 26 sections for a fast website launch.

    The event website can be set up without the need for separate development, using sections for the schedule, speakers, tickets, partners and content.

FAQ

MyConnector can be configured for in-person, hybrid and online events, including conferences, summits, in-house events, exhibitions, award ceremonies and projects involving multiple sessions or groups of participants.
Yes. The platform allows for customisable forms, individual or group registrations, multiple ticket types, and both free and paid attendance. Online and on-site registrations can operate in sync.
Each participant receives a unique QR code, which is available via email and in the app. They can use it to check in, validate access, and locate a pre-printed badge or print one on-site.
Not for check-in. The QR code can be scanned directly from the email, even if the app is not installed. The app provides access to the schedule, notifications, networking, content and the event’s interactive features.
Yes. Participants can be grouped by ticket type, role, department, working group, country, arrival date or access level. Content, notifications and permissions can be configured separately for each group.
Depending on the project, MyConnector can integrate networking, a personalised agenda, chat, Q&A, polls, quizzes, a social wall, a photo booth, gamification, auctions, a digital catalogue and a step counter.
The platform collects data on registrations, attendance, access and interaction. In configurations that use RFID, it is also possible to track attendance in rooms and the time spent in sessions, via live dashboards and downloadable reports.
Yes. The website, content pages, forms, badges and communications can be configured to reflect the identity and structure of the event. The exact level of customisation is determined on a project-by-project basis.