Privacy policy - Universum Events

Last update: 09.12.2025

Universum Events SRL („Universum”, „we”, „us”, "our") is committed to protecting the privacy of your personal data and to ensuring transparent, fair and secure processing in accordance with Regulation (EU) 679/2016 ("GDPR").

By using www.universum.ro, you signify your agreement to this Privacy Policy.

1. Who we are

Operator date:

The site is administered by:
Universum Events SRL
CUI: RO27181979
Nr. Reg. J2010006800405
Headquarters: Str. Ing. George Constantinescu nr. 2-4 si 4B, cladirea C1, etaj 1, camera 1, Sector 2, Jud. Bucuresti
E-mail: contact@universum.ro

Address for GDPR requests: contact@universum.ro

2. What data we collect

We only collect the information we need to communicate, operate the site and improve our services.

2.1. Data provided directly by you

- Full name
- E-mail address
- Phone number
- Company / organization
- Messages sent through the website forms
- Data required for participation in events (where applicable)

2.2. Data collected automatically

(at the time of accessing the site)

- IP Address
- Browser, operating system, device type
- Pages accessed and session duration
- Interaction with site elements
- Necessary, analytical and marketing cookies

2.3. Data for analysis and marketing

(activated by consent only)

- Google Analytics / GA4
- Meta Pixel
- LinkedIn Insight Tag
- Conversion and remarketing IDs

3. Purposes of data processing

We only use your data for legitimate and clearly justified purposes.

A. Communicating with you

- answering questions
- submitting an offer
- confirmation of participation in events
- management of incoming applications

B. Proper functioning of the website

- loading pages
- security and attack prevention
- platform management

C. Analyzing and improving experience

- traffic and performance monitoring
- content optimization
- understanding users' interests

D. Marketing (with your consent only)

- remarketing
- measuring campaigns
- audience segmentation

4. Legal grounds for processing

We only process your data under one of the GDPR grounds:

- Consent (newsletter, non-essential cookies)
- Legitimate interest (security, analytics, B2B business processes)
- Executing a contract (requests for tender, event registration)
- Legal obligation (financial documents, archiving)

5. How long we keep the data

We keep data only as long as necessary for the purposes for which it was collected.

- Commercial leads, requests and forms: up to 36 months

- Contractual data and financial-accounting documents: 5-10 years, in accordance with the legislation in force

- Analytical / marketing cookies: between one session and 12 months, more details in Cookie Policy

After these periods, the data are:
- deleted, or
- anonymized for statistical analysis without personal identification.

6. To whom we may disclose data

We never sell personal data.

Data can only be accessed by suppliers who support Universum:

- web hosting services
- e-mail and newsletter platforms
- CRM and internal project management software
- analytics and marketing services (Google, Meta, LinkedIn)
- partner agencies involved in the implementation of a project

Any transfer outside the EU is only with providers that offer adequate GDPR safeguards and additional technical protection measures.

7. Your rights (GDPR)

You have the right to ask:

- Access to your data
- Rectification
- Erasure („right to be forgotten”)
- Restriction of processing
- Opposition (especially marketing)
- Portability
- Withdrawal of consent at any time

Applications can be sent to: contact@universum.ro

If you feel your rights are not being respected, you can complain:
National Supervisory Authority for Personal Data Processing (ANSPDCP).